exegesis ek-suh-JEE-sis, noun;
plural exegeses -seez:
Exposition; explanation; especially, a critical explanation of a text.

Exegesis comes from Greek, from exegeisthai, “to explain, to interpret,” from ex-, “out of” + hegeisthai, “to lead, to guide.” Thus an exegesis is, at root, “a leading or guiding out of” a complexity.

No variety of love is too trivial for exegesis. No aspect of love is so ridiculous that it hasn’t been exhaustively reviewed by the great thinkers, the great artists, and the great hosts of daytime talk shows.
–P. J. O’Rourke, Eat the Rich

Push The Ailment If You Have The Cure
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About two years ago, newspaper, magazine and television news stories began popping up across the country about a little-known malady called social anxiety disorder. Psychiatrists and patient advocates appeared on television shows and in articles explaining that the debilitating form of bashfulness was extremely widespread but easily treatable.
The stories and appearances were part of a campaign, coordinated by a New York public relations agency, that included pitches to newspapers, radio and TV, satellite and Internet communications, and testimonials from advocates and doctors who said social anxiety was America’s third most common mental disorder with more than 10 million sufferers.
So successful was the campaign that according to a marketing newsletter, media accounts of social anxiety rose from just 50 stories in 1997 and 1998 to more than 1 billion references in 1999 alone. And about 96 percent of the stories, said the report in PR News, “delivered the key message, ‘Paxil is the first and only FDA-approved medication for the treatment of social anxiety disorder.’ ”
The plug for a drug was no accident. Cohn & Wolfe, the public relations agency coordinating the campaign, did not serve at the pleasure of the doctors and patient advocates who participated in the education campaign. Instead, the agency worked at the behest of SmithKline Beecham, the pharmaceutical giant now known as Glaxo SmithKline, which makes the antidepressant Paxil.

Searching For The Truth
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Attacking an increasingly popular Internet business practice, a consumer watchdog group Monday filed a complaint with the Federal Trade Commission asserting that many online search engines are concealing the impact special fees have on search results by Internet users.

IRS Advice, Don’t Follow Our Advice, Except For This Advice
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A Treasury Department sampling of service at IRS walk-in centers this year found agents gave taxpayers incorrect or insufficient advice on their tax questions 73 percent of the time — a slight improvement over last year’s 81 percent error rate.

Gooey Viagra
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New treatments in the pipeline for sexual dysfunction
Could a rub-on gel boost erections? Topiglan is one product that is being studied for this use.

Now That Its Up, What Happens?
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A new therapy could offer help for millions of men suffering from premature ejaculation, British psychiatrists said Friday.
A SMALL PILOT study of a latex rubber ring has shown that it can relieve the problem that afflicts an estimated 29 percent of sexually active men.

Samurai Psycho
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A MENTAL patient escaped up to seven police officers who had been called to his home before he was shot dead in the street while wielding a samurai sword.
Police said that they tried to restrain Andrew Kernan by using CS spray outside a busy pub in Liverpool and opened fire only when it failed to subdue him. Mr Kernan, a 37-year-old schizophrenic, was taken to Royal Liverpool Hospital but died from injuries to the chest.
Police had gone to his house after being alerted by his family when he became disturbed. It was unclear yesterday how Mr Kernan, who was wearing pyjamas, was able to leave the house and arm himself with the sword.